Privacy Policy - Location Analysis Tool

Our Commitment To Privacy

Your privacy is important to us. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make it easy to ask questions and clarify any part of this agreement, we’ve included the "How to Contact Us" section below. Should you have any questions or concerns, we would be happy to discuss them with you.

The Purview of this Privacy Policy

This Privacy Policy applies specifically to your use of the Visual Crossing Location Analysis App (sometimes simple called "the App" below). If you are using other Visual Crossing applications or services, a different privacy policy may apply to that use. If you have any questions about what privacy policy applies in a specific situation, please contact us via the information in the "How to Contact Us" section below.

This policy applies to all information collected or submitted as part of the enrollment for the App as well as to any information collected inside the App as part of its use.

The Information We Collect

We collect two different types of information. The first type of information is that which is necessary to create and manage your account. We’ll refer to this as "Account Information." This Account Information includes data such as:
  • Name
  • Address
  • Email address
  • Phone number
  • Credit card details

The second type of information is that which is used to display information in the App for analysis. We’ll refer to this as "Map Information." This Map Information includes data such as:

  • Current and prospective business locations
  • Address
  • Competitor locations
  • Information about the markets that you target for your locations

The Way We Use Information

The Account Information is required to create, manage, and bill your account for services provided by the App.

This basic information may be used by Visual Crossing to provide you will general assistance and notifications. In particular, we may use it in the following situations:

  • For Internal record keeping.
  • To improve our products and services.
  • To periodically send promotional material about new products, special offers or other information which we think you may find interesting using the contact information which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes

We may contact you by email, phone, fax or mail depending upon the contact information that you provide.

Any credit card information provided by you is not processed or stored by Visual Crossing. Instead, it is collected and managed by our 3rd-party, industry-leading payment processor, Stripe. The Stripe privacy policy applies to the information collected in this regard and can be found on their website at As of 9/17/2018, it can be found directly at the following link:

While the App may be used without providing any Map Information, providing this information will improve the benefit that you achieve from using the App. The App is fully usable without providing Map Information and you are free to provide as much or as little information as you wish. The Map Information is used only for the analysis that you request inside the App. Where possible Map Information not stored by Visual Crossing and is not accessible to others unless explicitly shared by you. Typically, the Map Information is processed entirely on your local client and not ever submitted to the Visual Crossing server. However, there may be cases such as performance enhancement and geocoding where the Map Information is sent to the Visual Crossing server for analysis or processing. Also, there may be cases where this information is stored at your direction for later use by your account. However, this information is not used by Visual Crossing for any purpose other than to retrieve your stored state at your command or upon your request.

Our Commitment to Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Our Commitment to Children’s Privacy

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our website from those we actually know are under 13, and those under 13 are not encouraged to use the Visual Crossing Location Analysis app.

How To Contact Us

Should you have other questions or concerns about these privacy policies, please send us an email at

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